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Steps of Scale-up in Startups: Taking Your Business to the Next Level
Steps of Scale-up in Startups: Taking Your Business to the Next Level 767 346 RAISE fosters startup growth and scale-up within and across Europe

Startups are known for their agility, innovative ideas, and the potential for rapid growth. However, transitioning from a small, fledgling venture to a thriving and scalable business requires careful planning and execution. This article explores the essential steps of scale-up in startups, providing entrepreneurs with a roadmap to navigate the challenges and maximize growth opportunities.

  1. Establish a Strong Foundation: Before embarking on a scale-up journey, it is crucial to establish a strong foundation for your startup. This includes having a compelling value proposition, a viable business model, and a clear understanding of your target market. It is essential to validate your product or service, gather customer feedback, and refine your offering based on market demand.
  2. Develop a Scalable Business Model: To scale successfully, startups must have a business model that can support rapid growth. Evaluate your existing processes, systems, and infrastructure to identify areas that need improvement. Streamline operations, automate tasks where possible, and invest in scalable technologies to ensure your business can handle increased demand without compromising quality or efficiency.
  3. Secure Sufficient Funding: Scaling a startup often requires significant financial resources. Assess your funding needs and explore various options such as angel investors, venture capital, loans, grants, or crowdfunding. Develop a solid business plan and financial projections to attract potential investors and secure the necessary funding to support your scale-up efforts.
  4. Build a High-Performing Team: As your startup grows, the importance of assembling a talented and dedicated team cannot be overstated. Identify key roles that are critical to your scale-up strategy and hire individuals who possess the right skills and cultural fit. Foster a positive work environment, encourage collaboration, and provide ongoing training and development opportunities to retain and motivate top talent.
  5. Focus on Customer Acquisition and Retention: Scaling a startup is not just about attracting new customers; it is equally important to retain existing ones. Develop effective marketing and sales strategies to reach your target audience and differentiate your brand in a competitive market. Leverage digital marketing channels, optimize your online presence, and provide exceptional customer experiences to build long-term relationships and foster customer loyalty.
  6. Expand Market Reach: Once you have established a strong customer base, it’s time to expand your market reach. Identify new geographical regions or untapped customer segments that align with your offering. Conduct market research to understand local nuances, adapt your product or service accordingly, and develop targeted marketing campaigns to penetrate new markets effectively.
  7. Invest in Technology: Technology plays a pivotal role in the scale-up process, enabling businesses to automate processes, streamline operations, and improve overall efficiency. Assess your technology needs and invest in the right tools and platforms that align with your business goals. Implement a robust customer relationship management (CRM) system, leverage data analytics to gain valuable insights, and explore emerging technologies that can drive innovation within your industry.
  8. Monitor Key Metrics: To effectively scale your startup, it is essential to track and monitor key metrics that reflect your business’s performance. Identify relevant performance indicators such as customer acquisition cost (CAC), lifetime value (LTV), churn rate, revenue growth, and profitability. Regularly analyze these metrics to identify trends, make data-driven decisions, and adjust your strategies accordingly.

Scaling a startup is an exciting yet challenging endeavor. By following these essential steps, entrepreneurs can lay a solid foundation, develop scalable processes, secure funding, build a high-performing team, and expand their market reach. With careful planning, continuous innovation, and a relentless focus on customer satisfaction, startups can navigate the scale-up journey and unlock their full growth potential.

Infographic: Nexea

Building the Ideal Team for Startup Success: Key Roles and Qualities
Building the Ideal Team for Startup Success: Key Roles and Qualities 1024 683 RAISE fosters startup growth and scale-up within and across Europe

Introduction

Launching a startup is an exhilarating journey filled with countless challenges and opportunities. Among the most critical factors that determine a startup’s success is the team behind it. The ideal team for a startup combines diverse skill sets, complementary personalities, and unwavering dedication. In this article, we explore the key roles and qualities necessary to build an exceptional team that will drive your startup towards success.

  1. Visionary Leader

Every successful startup needs a visionary leader who can articulate a compelling vision and inspire the team to pursue it. The leader should possess strong leadership skills, strategic thinking abilities, and an unwavering passion for the company’s mission. They should be capable of motivating and empowering team members, fostering a collaborative and innovative culture within the organization.

  1. Technical Expertise

A startup’s technical foundation is crucial for its growth and scalability. Hiring team members with the right technical expertise is essential. This includes individuals skilled in software development, product design, data analysis, or any other domain relevant to your startup’s field. Technical experts bring a deep understanding of their respective areas, allowing for efficient development and troubleshooting, ensuring the product or service is of the highest quality.

  1. Marketing and Sales Specialists

A startup’s success hinges on its ability to attract and retain customers. Hiring marketing and sales specialists who excel in identifying target markets, developing effective strategies, and executing successful campaigns is essential. These professionals will help your startup build brand awareness, generate leads, and convert them into loyal customers. Their expertise in customer acquisition and retention will be invaluable in driving growth and revenue.

  1. Operations and Project Management

Efficient operations and project management are critical for a startup’s smooth functioning and growth. Having team members skilled in managing resources, optimizing processes, and ensuring timely delivery of projects is vital. They will help streamline operations, coordinate tasks, and maintain a focus on productivity, enabling the team to meet deadlines and maximize efficiency.

  1. Creative Thinkers

Creativity and innovation play a pivotal role in the success of a startup. Including team members who possess strong creative thinking abilities brings fresh perspectives, unique problem-solving approaches, and the ability to adapt quickly to changing market trends. Creative thinkers are essential in generating new ideas, developing unique products or services, and finding innovative solutions to challenges that arise along the way.

  1. Financial and Legal Experts

Navigating the financial and legal aspects of a startup can be complex and daunting. It is crucial to have team members who understand financial management, fundraising, budgeting, and legal compliance. Financial experts can help manage cash flow, analyze financial data, and make informed decisions, while legal experts can ensure compliance with regulations, protect intellectual property, and mitigate potential risks.

  1. Team Players and Cultural Fit

Building a cohesive and collaborative team is vital for a startup’s success. Look for team players who are adaptable, open-minded, and possess strong interpersonal skills. A cultural fit is also essential, as it promotes a harmonious work environment and enhances teamwork. Individuals who align with your startup’s values and share its passion are more likely to contribute positively to the team dynamic.

Conclusion

Building the ideal team for a startup involves carefully selecting individuals with diverse skill sets, a shared vision, and a commitment to excellence. It requires assembling a group of passionate, dedicated, and talented professionals who can collaborate effectively, adapt to challenges, and drive the startup towards success. Remember that creating the ideal team is an ongoing process, and as your startup grows, continuously evaluating and refining the team will be crucial to ensure long-term success.

Startup IT Sector Trends
Startup IT Sector Trends 1 1 RAISE fosters startup growth and scale-up within and across Europe

The startup IT sector is one of the most exciting and dynamic areas of entrepreneurship today. With new technologies emerging every day, and an increasingly connected world, there is a wealth of opportunities for those with innovative ideas and the skills to turn them into reality.

In this article, we will explore the startup IT sector, its current trends, and the challenges faced by entrepreneurs in this space.

What is the Startup IT Sector?

The startup IT sector refers to the ecosystem of technology-based startups that are developing new and innovative products and services. These startups are typically focused on emerging technologies such as artificial intelligence (AI), the Internet of Things (IoT), blockchain, and cloud computing.

The IT sector is a diverse and dynamic space, with startups ranging from small, single-person operations to large, multinational corporations. Many of these startups are focused on solving specific problems, such as improving healthcare outcomes, enhancing education, or increasing energy efficiency.

Current Trends in the Startup IT Sector

The startup IT sector is constantly evolving, with new technologies and trends emerging all the time. Some of the current trends in the sector include:

  1. Artificial Intelligence (AI): AI is rapidly becoming one of the most important technologies in the IT sector, with startups developing new applications for AI in areas such as healthcare, finance, and transportation.
  2. Internet of Things (IoT): The IoT is the network of interconnected devices and sensors that are changing the way we live and work. IoT startups are developing new products and services that harness the power of this network to improve efficiency, safety, and convenience.
  3. Blockchain: Blockchain technology is the backbone of cryptocurrencies such as Bitcoin and Ethereum, but it has many other potential applications as well. Blockchain startups are exploring new ways to use this technology to improve security, transparency, and efficiency in a variety of industries.

Challenges for Startup IT Entrepreneurs

Starting a new business in the IT sector is not without its challenges. Here are some of the main challenges faced by entrepreneurs in this space:

  1. Competition: The IT sector is highly competitive, with many startups vying for the same customers and investors. Standing out from the crowd can be difficult, particularly for early-stage startups.
  2. Talent Acquisition: Finding and retaining skilled talent can be a challenge for startups, particularly those in high-demand fields such as AI and blockchain.
  3. Funding: Raising capital is a key challenge for startups in any industry, but it can be particularly challenging in the IT sector, where the costs of research and development can be high.
  4. Regulation: As the IT sector continues to grow and evolve, it is likely to face increased scrutiny from regulators. Keeping up with changing regulations can be a significant challenge for startups, particularly those operating in multiple jurisdictions.

Conclusion

The startup IT sector is a vibrant and exciting space, with new opportunities emerging all the time. While there are certainly challenges to be faced, the potential rewards for successful entrepreneurs can be significant. Whether you are an experienced IT professional or a first-time entrepreneur, the startup IT sector is a space that is well worth exploring.

Succeeding as an Entrepreneur: Tips and Strategies
Succeeding as an Entrepreneur: Tips and Strategies 1 1 RAISE fosters startup growth and scale-up within and across Europe

Entrepreneurship is an exciting and challenging journey that requires dedication, perseverance, and a strong vision. Starting and running a business is not easy, but it can be incredibly rewarding both personally and financially. In this article, we will explore some key tips and strategies for succeeding as an entrepreneur.

  1. Develop a clear vision and mission

A successful entrepreneur needs to have a clear understanding of their vision and mission. This includes identifying their unique value proposition, target market, and long-term goals. By having a clear vision and mission, you can stay focused on what’s important and make better decisions that align with your goals.

  1. Build a strong team

No entrepreneur can succeed alone. Building a strong team is critical to the success of any business. This includes hiring the right people, delegating responsibilities, and empowering your team to make decisions and take ownership of their work. A strong team can help you overcome challenges and achieve your goals more effectively.

  1. Embrace innovation

Entrepreneurship is all about innovation. To succeed in today’s fast-paced business environment, you need to be open to new ideas and willing to embrace change. This includes staying up to date with the latest technology, industry trends, and customer needs. By embracing innovation, you can stay ahead of the competition and create new opportunities for growth.

  1. Focus on customer needs

Successful entrepreneurs understand that their customers are the key to their success. By focusing on customer needs and providing exceptional customer service, you can build a loyal customer base that will support your business over the long term. This includes listening to customer feedback, adapting to their changing needs, and delivering high-quality products or services.

  1. Take calculated risks

Entrepreneurship is inherently risky, but successful entrepreneurs know how to take calculated risks. This means weighing the potential benefits and drawbacks of a decision before taking action. By taking calculated risks, you can seize new opportunities and grow your business more quickly.

  1. Continuously learn and improve

The world of business is constantly evolving, and successful entrepreneurs need to keep up with the changes. This includes continuously learning and improving your skills and knowledge. This can be done through attending industry events, reading business books, and seeking out mentorship or coaching. By investing in your own development, you can become a more effective leader and grow your business more successfully.

  1. Stay resilient

Entrepreneurship is not always easy, and there will be challenges and setbacks along the way. Successful entrepreneurs know how to stay resilient and persevere through tough times. This includes maintaining a positive attitude, seeking out support from your team and mentors, and staying focused on your vision and mission.

Succeeding as an entrepreneur requires a combination of vision, strategy, and hard work. By following these tips and strategies, you can increase your chances of success and create a thriving business that makes a positive impact in the world.

Healthcare Startups Innovating
Healthcare Startups Innovating 1 1 RAISE fosters startup growth and scale-up within and across Europe

Healthcare is one of the most critical industries in the world, and it is constantly evolving with new innovations and technologies. One of the most significant drivers of change in healthcare is the emergence of startups, which are disrupting the industry with new ideas and solutions.

Startups in healthcare are focused on creating innovative solutions that improve patient outcomes, increase efficiency, and reduce costs. These startups are leveraging emerging technologies like artificial intelligence, machine learning, and blockchain to develop cutting-edge solutions that have the potential to revolutionize the industry.

One of the primary areas of focus for healthcare startups is digital health. Digital health solutions are software-based platforms that enable patients and healthcare providers to better manage and track health-related data. These platforms can help patients monitor their health, schedule appointments, and communicate with their healthcare providers. Digital health solutions also allow providers to access patient data remotely, which can improve patient care and reduce costs.

Another area of focus for healthcare startups is personalized medicine. Personalized medicine is a new approach to healthcare that takes into account an individual’s unique genetic makeup, lifestyle, and environmental factors. Healthcare startups are developing technologies that can analyze a patient’s genetic data to determine the best course of treatment for their specific condition.

Healthcare startups are also working to improve the efficiency of healthcare delivery. One way they are doing this is by developing telemedicine solutions. Telemedicine allows patients to receive medical care remotely, which can be particularly helpful for individuals who live in rural or underserved areas. Telemedicine can also reduce the burden on healthcare facilities by allowing patients to receive care without having to visit a physical clinic.

Finally, healthcare startups are focused on improving the patient experience. This includes developing tools that can help patients navigate the healthcare system, providing access to health information, and improving the overall quality of care. By improving the patient experience, startups can help patients feel more empowered and engaged in their own healthcare, which can lead to better outcomes.

Startups are playing an increasingly important role in healthcare by developing innovative solutions that can improve patient outcomes, increase efficiency, and reduce costs. Whether it is through digital health solutions, personalized medicine, telemedicine, or patient experience tools, startups are driving change and revolutionizing the industry. As healthcare continues to evolve, it is likely that startups will continue to play a significant role in shaping the future of the industry.

Startup Accelerators Importance
Startup Accelerators Importance 1 1 RAISE fosters startup growth and scale-up within and across Europe

In the world of startups, every moment counts. Time is money, and any delay in getting a product or service to market can have a significant impact on the success of a company. To stay ahead of the competition, startups need to move quickly, be agile, and constantly iterate on their ideas. That’s where accelerators come in.

Accelerators are programs that help startups grow and scale by providing mentorship, resources, and funding. They’re designed to help startups accelerate their growth and achieve success more quickly than they would be able to on their own. In this article, we’ll explore why accelerators are so important for startups.

  1. Access to Funding

One of the most significant benefits of accelerators is access to funding. Startups need capital to grow, and accelerators can provide that capital in the form of seed funding, equity investments, or other financing options. By joining an accelerator, startups gain access to a network of investors who are interested in supporting early-stage companies. This access to funding can be critical in helping startups get off the ground and move quickly toward profitability.

  1. Mentorship and Support

In addition to funding, accelerators offer mentorship and support. Experienced mentors can provide guidance on everything from product development to marketing and sales. This support can help startups avoid common pitfalls and navigate the challenges of growing a company. Furthermore, the network of mentors and fellow founders can serve as a sounding board for new ideas, providing valuable feedback and helping to refine strategies.

  1. Access to Resources

Another benefit of accelerators is access to resources that startups may not have on their own. These resources can include office space, legal and accounting services, and access to technology and infrastructure. By leveraging these resources, startups can save time and money while focusing on the core aspects of their business.

  1. Exposure and Networking

Accelerators also provide exposure and networking opportunities. Startups that participate in accelerators can gain visibility in their industry, which can lead to partnerships and other opportunities. Additionally, the network of mentors and fellow founders can provide valuable connections and introductions to potential customers, partners, and investors.

  1. Accountability and Structure

Finally, accelerators provide accountability and structure. Startups that participate in accelerators are often required to meet specific milestones and deliverables, which helps to keep them on track and moving forward. This accountability can be critical in helping startups stay focused and make progress toward their goals.

Accelerators are incredibly important for startups. They provide access to funding, mentorship, resources, exposure, and accountability. By joining an accelerator, startups can accelerate their growth and increase their chances of success. For any startup looking to scale quickly and achieve success, joining an accelerator may be the best decision they ever make.

Startup Financing Cycle
Startup Financing Cycle 1024 685 RAISE fosters startup growth and scale-up within and across Europe

Starting a business is an exciting and rewarding experience, but it can also be a daunting one, especially when it comes to securing the necessary funding to get your startup off the ground. The process of obtaining funding for a startup typically follows a financing cycle, which includes several stages. In this article, we will explore the various stages of the startup financing cycle and what you need to know as an entrepreneur seeking funding for your business.

Stage 1: Seed Funding

Seed funding is typically the first round of financing that a startup receives. This stage is usually characterized by a small amount of capital raised from family, friends, or angel investors who believe in the potential of the startup. Seed funding is usually used to cover expenses such as product development, market research, and initial overhead costs. At this stage, the startup is often in the idea or concept stage, and investors are investing in the potential of the idea and the team behind it.

Stage 2: Series A Funding

Series A funding is the first significant round of financing that a startup receives after seed funding. It is usually used to build out the team, launch the product or service, and scale the business. This stage is typically characterized by a larger amount of funding, often in the millions of dollars, raised from venture capitalists (VCs) and other institutional investors. At this stage, investors are investing in the company’s potential for growth and revenue generation.

Stage 3: Series B Funding

Series B funding is the next round of financing that a startup receives after Series A funding. This stage is typically characterized by a larger amount of funding than Series A, and is used to further scale the business, build out infrastructure, and expand into new markets. At this stage, the startup is usually generating significant revenue and has proven product-market fit. Investors are investing in the company’s potential for continued growth and revenue generation.

Stage 4: Series C Funding

Series C funding is the next round of financing that a startup receives after Series B funding. This stage is usually characterized by a significant amount of funding, often in the tens or hundreds of millions of dollars, raised from institutional investors, such as hedge funds and private equity firms. At this stage, the startup is usually a mature company with a proven business model, significant revenue, and a large customer base. Investors are investing in the company’s potential for continued growth and market domination.

Stage 5: Initial Public Offering (IPO)

An initial public offering (IPO) is when a private company goes public by selling shares of its stock on a public stock exchange. This stage is typically the final stage in the startup financing cycle, and it allows the company to raise significant capital from public investors. An IPO is usually used to fund further growth and expansion, as well as provide liquidity for early investors and employees. It also provides an exit strategy for early investors and founders who want to sell their shares.

Conclusion

The startup financing cycle can be a long and complex journey, but understanding the different stages and what they entail can help entrepreneurs better prepare for the process. From seed funding to IPO, each stage brings unique challenges and opportunities for growth and expansion. By carefully planning and executing each stage of the financing cycle, startups can successfully navigate the journey from idea to IPO and beyond.

Startups Changing Airline Industry
Startups Changing Airline Industry 1024 683 RAISE fosters startup growth and scale-up within and across Europe

In recent years, the airline industry has seen a significant shift towards innovation and modernization, largely driven by the rise of startups. These companies are disrupting the traditional airline industry by offering new products, services, and business models that are designed to meet the evolving needs and preferences of travelers. From enhancing the passenger experience to improving operational efficiency, startups are changing the airline industry in profound ways.

One of the most significant ways in which startups are changing the airline industry is by improving the passenger experience. For example, many startups are offering new in-flight entertainment options, such as virtual reality headsets and personalized streaming services, that make long-haul flights more enjoyable. Some startups are also working on developing new cabin designs that prioritize passenger comfort, with features such as lie-flat seats and adjustable lighting.

In addition to enhancing the passenger experience, startups are also transforming the airline industry by improving operational efficiency. For example, some startups are using big data and artificial intelligence (AI) to optimize flight routes and reduce fuel consumption, thereby lowering costs and minimizing the environmental impact of air travel. Other startups are working on developing new aircraft designs and propulsion technologies that could make air travel more sustainable and affordable.

Startups are also disrupting the airline industry by introducing new business models that challenge the traditional airline model. For example, some startups are offering shared charter flights that allow passengers to book seats on private planes for a fraction of the cost of traditional private aviation. Others are offering subscription-based models that give passengers access to a network of private jets for a set fee.

Overall, startups are bringing much-needed innovation to the airline industry and driving significant changes that are benefiting both passengers and airlines. While the traditional airline model has served the industry well for many years, it is clear that the future of air travel will be shaped by the creativity and ingenuity of startups. As these companies continue to grow and evolve, we can expect to see even more exciting changes in the airline industry in the years to come.

Thinking Differently for a Startup
Thinking Differently for a Startup 1 1 RAISE fosters startup growth and scale-up within and across Europe


Starting a new business is no small feat. The competition is fierce, and the road ahead is littered with obstacles. Success often requires a unique approach, and that means thinking differently. Here are some key ideas to consider when thinking differently for a startup.

  1. Challenge Assumptions

One of the biggest barriers to thinking differently is making assumptions about how things should be done. To truly innovate, you must challenge those assumptions. Question why things are done a certain way and ask if there is a better way to do them. This process can lead to breakthrough ideas and help you create a unique value proposition for your startup.

  1. Embrace Failure

Failure is a natural part of the startup process. It’s how you respond to failure that can make all the difference. Instead of viewing failure as a setback, see it as an opportunity to learn and grow. Each failure can provide valuable insights into what works and what doesn’t. Embracing failure and learning from it can help you to refine your approach and make better decisions in the future.

  1. Focus on the Customer

At the heart of any successful startup is a deep understanding of the customer. You must know your target audience inside and out, including their pain points, needs, and desires. When you focus on the customer, you can create products and services that truly solve their problems and meet their needs. This customer-centric approach can help you to stand out in a crowded marketplace and build a loyal following.

  1. Leverage Technology

Technology is changing the way we do business, and startups have the advantage of being able to leverage the latest tools and platforms. By embracing technology, you can streamline your operations, automate processes, and reach new customers. From artificial intelligence to blockchain, there are countless technologies that can help you to think differently and create new opportunities.

  1. Collaborate and Network

Building a successful startup requires collaboration and networking. You can learn from others in your industry and gain valuable insights that can help you to refine your approach. By collaborating with others, you can bring fresh perspectives and ideas to the table, and build relationships that can help you to succeed.

Thinking differently is a critical component of startup success. By challenging assumptions, embracing failure, focusing on the customer, leveraging technology, and collaborating with others, you can create a unique value proposition and stand out in a crowded marketplace. The road ahead may be long and challenging, but with the right mindset and approach, you can overcome obstacles and build a successful business.

Starting Startups in Recession
Starting Startups in Recession 1 1 RAISE fosters startup growth and scale-up within and across Europe

Starting a business is always challenging, but launching a startup during a recession can seem like an impossible task. When the economy takes a downturn, businesses are forced to tighten their belts and cut back on expenses, which can make it difficult for startups to secure funding, attract customers, and compete with established companies. However, history has shown that some of the most successful companies today were founded during times of economic uncertainty, and startups can still thrive in a recession with the right strategies and mindset.

One of the advantages of starting a business during a recession is that it forces entrepreneurs to be creative and resourceful. With limited resources, startups need to find innovative solutions to problems and identify gaps in the market that they can fill. This can lead to the development of unique products or services that are more efficient, cost-effective, or better suited to changing consumer needs than those offered by established businesses. In fact, many successful startups have been founded on the principle of disruption, using new technologies and business models to upend traditional industries.

Another advantage of starting a business during a recession is that it can be easier to attract top talent. When the job market is tight, skilled workers may be more willing to take a chance on a startup than on a larger, more established company. Additionally, startups can offer employees more flexibility, autonomy, and opportunities for growth and leadership than traditional jobs. By building a strong team of talented individuals, startups can better position themselves for success in the long term.

However, starting a business during a recession does come with its own set of challenges. One of the biggest hurdles for startups is securing funding. Investors may be more hesitant to invest in new ventures during uncertain economic times, and banks may be less willing to lend money. However, there are still options for startups to raise capital, such as crowdfunding, angel investors, or government grants. It may also be necessary to focus on bootstrapping, or funding the business with personal savings or revenue generated from early sales.

Another challenge for startups during a recession is attracting and retaining customers. In tough economic times, consumers may be more hesitant to spend money, or may be more likely to stick with established brands that they trust. Startups will need to find ways to differentiate themselves and demonstrate the value of their products or services. This could involve offering lower prices, better customer service, or unique features that competitors don’t have.

Finally, startups during a recession will need to be agile and adaptable. Economic conditions can change rapidly, and businesses need to be able to pivot quickly in response. This could mean adjusting pricing strategies, exploring new markets, or developing new products or services to meet changing customer needs.

While starting a business during a recession may seem daunting, it can also be a time of opportunity for entrepreneurs who are willing to take on the challenge. By focusing on innovation, building a strong team, securing funding, attracting and retaining customers, and remaining agile and adaptable, startups can succeed even in tough economic times. And with the right strategies and mindset, these businesses can emerge from the recession stronger and more resilient than ever before.

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